February 28, 2017
Join the BC Hotel Association and the Alliance of Beverage Licensees at the second annual SUMMIT on April 3 & 4, 2017: conference and marketplace for BC’s hoteliers and private liquor industry professionals.
Closing Keynote Speaker: Tod Maffin
Beyond Social: the future is only scary if you’re not in it
We are pleased to announce industry-leading digital strategist Tod Maffin will deliver the SUMMIT 2017 closing keynote: Beyond Social – the future is only scary if you’re not in it.
Influence mobs. Smartphone culture. Predictive response. Is your organization ready for a world beyond social?
Tod’s high-energy keynote presentation will offer a roadmap for the future – a future where you build your own “social networks”, redefine your KPIs, and change the way you market, sell, recruit, and manage teams.
Delegate Takeaways: attendees will be able to download Tod’s complete presentation and additional material following the keynote.
About Tod Maffin
Tod Maffin is president of engageQ digital, a digital marketing agency that helps such brands as the Grey Cup, Mountain Equipment Coop, Ivanhoe Cambridge, Abbott Pharmaceutical, OK Tire, and more.
He is co-author of TOUCH: Five Factors to Growing and Leading a Human Organization and two other books. His insights on the future of business have been covered by major media including the Globe and Mail, USA Today, CBC, the Huffington Post, and more.
SUMMIT 2017 Event Details
When: Monday, April 3 and Tuesday, April 4, 2017
Where: Victoria Conference Centre (720 Douglas Street)
Early bird price DEADLINE FEBRUARY 28: $199 (ABLE BC and BCHA Members) or $249 (Non-Members). Conference package includes access to all educational sessions, keynote speakers, marketplace reception, industry dinner, breakfast, and lunch.