The Trade Days Pass provides badge and ticket access to the Trade Days portion of the festival on Thursday, February 29 and Friday, March 1. Passes are only available to those in the wine, restaurant and hospitality industries who buy, sell, serve or market wine in their business. Registration is required.

Individual Trade events go on sale Wednesday, January 17, 9:30 a.m.

Friday, March 1, 2024 – 3 events

Choose one of the following three seminars

9:30-11:15 a.m.
Italy’s Lightness of Being
VCC West, meeting room 121
Seminar
or
9:30-11:15 a.m.
Napa Valley: Cabernet Takes Root
VCC West, meeting room 109
Seminar
or
9:30-11:15 a.m.
Sustainable Future of BC Wine
VCC West, meeting room 110
Seminar

—
11:15 a.m. – 1:15 p.m.
Celebrating  Excellence: 20th Annual Awards Lunch Featuring Italy
VCC East, Meeting Room 1

—
1:30-5 p.m.
Trade Tasting with Buyers Entry (badge access)
VCC West, Ballroom C

Thursday, February 29, 2024 – 4 events

9:30-11:30 a.m.
Italy Reimagined
VCC West, meeting room 109
Plenary Trade Seminar

—
11:45 a.m.-1:15 p.m.
Principals Welcome Lunch
VCC East, Meeting Room 1
1:30-5 p.m.
Trade Tasting with Buyers Entry (badge access)
VCC West, Ballroom C

—
7-10 p.m.
International Festival Tasting (badge access)
VCC West, Ballroom C